American metal band Avenged Sevenfold caused a lot of sensational debate with their latest album. The band suddenly released “The Stage” album without making any announcement; with this attitude, sales figures have been in great disappointment.
Guitarist Zacky Vengeance spoke about the album in an interview with Star FM. They told that they wanted to do something the other bands could not dare to do before, and for this reason they released the album without making any announcement.
“Yeah, we definitely wanted to do something that no rock bands have ever dared to do. And for us, we wanted to make it exciting for our fans and we wanted to give ’em everything at once. Rather than lead up the album, how most bands do, over the course of many, many months, we wanted to let them make a decision for themselves on what they thought of the album and get it before they got a bunch of other people’s opinions on it. Just how we used to open up records and be the first to listen or fall in love…
Nowadays, we feel like all that magic is taken away. People listen to a song one or two times and then they’re on to the next thing. So we just wanted to do something different; we wanted to get people talking about it. We had no idea whether or not it was gonna work, but we knew, no matter what, our fans would appreciate it.”
“The Stage” reportly sold 72,000 copies in the US for the first week. The band‘s previous album, 2013’s “Hail To The King”, sold 159,000 copies in the US its first week of release. It’s almost double of “The Stage”.