KISS co-founder and also the co-lead singer of the band, Gene Simmons was the latest guest of ‘Better Connecticut’ of WFSB last week and revealed the little-known story of how Paul Stanley came up with the name ‘KISS’ 1973.

You may already follow their almost 50 years long career, KISS is a New York City-based rock band that was co-founded by Ace Frehley, Paul Stanley, Peter Criss, and Gene Simmons. While the 48 years long career of the band will be ended with the ‘End Of The Road’ tour next year, they are recalling their finest memories with various interviews.

In his latest ever interview with WFSB, Gene was asked to share the story of how Paul Stanley came up with the name. According to The Demon, right after Paul shared the idea of naming the band ‘KISS,’ all of band members started laughing right before they were all okay to name it that way.

Here is what he said:

“I couldn’t drive in my early 20s — I didn’t start driving till I was 34, ’cause in New York you just took cabs — and Paul was driving myself in his beat-up Mustang or something. Myself and I think it may have been Peter or maybe Ace in the back of the car. And we were trying to think of a name.

And I said why don’t we call the band the word ‘F’, which you can’t say on stage. And the first album could be called ‘It’, like ‘F It’. The second record could be called ‘You’, ‘F You’. And the third record could be called ‘Us’, ‘F Us’. ‘Yeah, kind of cool. How about that?’ And we started laughing. And I don’t know if he was half-serious or not, but Paul said, ‘Yeah, let’s call ourselves KISS.’ And we went, ‘Woah, woah, woah, woah. What did you say?’ And we just got it right away. Whatever happened, happened naturally.

There were no marketing companies. We didn’t even know what that was. Kiss — yeah, everybody on earth knows what that is. It’s universal — the kiss of death, the kiss of life, and all that stuff. And so it just felt right.”

You can check out the conversation below.