The co-founder and legendary guitarist of Queen, Brian May, recently posted a photo of himself in a steampunk costume and revealed that his London Stereoscopic Company has been working relentlessly to lift the spirits of the people enjoying their products during this difficult time.

As you probably know, aside from a musician, Brian May is also a scientist and an entrepreneur, and this past year he decided to combine both of these skills to create a new product. In late 2020, Brian May created a series of owl viewers that enable their users to view 3-D content which they can either purchase or create.

The stereoscopic owl viewers can be used to view stereo illustrations in magazines, books, stereo cards, and to watch 3-D videos and VR content on smartphones. May’s product named SteamPunk OWL was a huge success and he received thousands of orders for his new product since the first day of its launch.

Recently London Stereoscopic Company decided to extend their mission and encourage their users to create their own 3D photos using their smartphones. In his recent Instagram post, May announced that ‘As part of our lockdown stereoscopic 3-D photography mission, we’ve joined forces with Black+White Photography magazine.’

The aim of this collaboration is to lift the spirits of their customers during these challenging days. Brian May also said that the users can now try out creating their own 3-D images and announced that they can send their 3-D stereoscopic images to London Stereoscopic Company to get a chance to be featured ‘on Black+White Photography magazine’s website on Monday 15th February.’

Here’s what Brian May said in the caption of his recent Instagram post:

“My own London Stereoscopic Company is working hard during lockdown to spread the word about HOME 3D! It stereoscopy as the Victorians named it. It’s EASIER THAN YOU THINK to make your own 3-D photos using a smartphone. Join us! So here’s the RUBRIC! (or the blurb, if you like! Or, as my Dad would have said ‘here’s the GEN!’)

As part of our lockdown stereoscopic 3-D photography mission, we’ve joined forces with Black+White Photography magazine (B+W) to invite you to capture, in 3-D (black and white), something that lifts your spirits during this uncertain time on Earth. AND a selection of images will be chosen to feature on Black+White Photography magazine’s website on Monday 15th February.”

Here’s what you need to do to participate:

“To take part:

If you don’t already have one, you will need to download a stereoscopic camera app, such as i3DSteroid for iPhone or 3DSteroid Pro for Android, then get snapping! You may also want an OWL Stereoscopic Viewer, designed by Brian May, to check out your images in 3-D (unless you’re able to free view). Click here.

Please email your stereoscopic 3-D black and white images to by 12pm on Friday, February 12, together with your name, location, and a brief sentence on why your photo brings you joy.”

Click here to check out the photo that Brian May posted on his Instagram account.

His post received hundreds of comments, some of which complimented his ‘Steampunk’ costume and others thanked him for doing his best to help his fans during these difficult times.