Disturbed has been touring for many years; however, the nu-metal band’s recent tour in support of their latest album ‘Divisive’ is their most financially successful tour to date. Billboard has reported that the metal band has earned $17.4 million and sold 336,000 tickets on tour this summer during their North American amphitheater tour.
The band’s recent achievement has surpassed their prior record by roughly $3 million. Their previous record was $14.6 million in 2019. Besides giving the final numbers for Disturbed’s latest tour and the one in 2019, Billboard has also broken down the average ticket price associated with this trek.
Billboard reported that per show, the band averaged $601,000. The site also mentioned that the average price for Disturbed tickets on this run ($51.07) was down 11% compared to ticket prices in 2019 ($58.66). However, even with reduced ticket prices, the band was still able to make more money during their most recent tour.
When it comes to how the band reached this amount of financial success, a factor that seems to have played a role is that their shows took place in large outdoor amphitheaters, which allowed more people to come in. Even though performing in these locations provided fans the ability to purchase cheaper lawn tickets, with more people coming, it added up to a larger sum.
You can read the Billboard article here and also take a look at the We Are The Pit article here. You can also listen to ‘Divisive’ below.
